The work of one of the world’s most renowned architects, an inspiring setting for series like “Squid Game, ” a picture-perfect postcard of the Valencian coast. Among many other things. We’re talking about the Red Wall of Calpe, the coveted complex designed by Ricardo Bofill. Now: do you know how much it costs to live in one of its apartments? Thanks to two listings posted on the Idealista website, we can put a price tag on it for 2026: €320,000.
Two local real estate agencies are offering two apartments in this exclusive Alicante complex built in 1973. The smaller of the two is a28-square-meter studio for €178,000 with views of the Calpe coastline; the other is a fifth-floor unit without an elevator for €320,000 and 77square meters.
The price per square meter is over €6,000 for the first and about €4,100 for the second, the more expensive one.

In return, residents here have access to three communal pools, including a rooftop solarium with a pool and panoramic sea views.
Living in a masterpiece of Spanish architecture

But beyond the price, what’s being sold here is something difficult to quantify: the chance to live in a work of art. La Muralla Roja is, above all, an architectural statement. Bofill conceived it in 1973 as a postmodern Mediterranean fortress, inspired by the vernacular architecture of North Africa and Arab kasbahs.
A groundbreaking design for its time, like that of other Bofill projects on the Spanish coast (see Walden 7 in Barcelona).
Its walls in shades of red, pink, and mauve—which shift in hue depending on the time of day and the sunlight—make it one of the most photographed buildings on the Spanish coast.
It’s no coincidence that the complex has become a magnet for film directors, fashion photographers, and international production companies. Dozens of fashion magazines and music video producers had already discovered in its colorful nooks a setting impossible to replicate in a studio.
Living in La Muralla Roja, however, isn’t for everyone—and not just because of the price. The complex has just 50 apartments distributed across a structure that prioritizes aesthetics over conventional domestic functionality.
Narrow hallways, staircases without elevators in some buildings, and unconventional layouts are all part of the deal. Plus, the constant coming and going of curious onlookers.